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View Full Version : RV Business Article on Newell Rolling Out Porsche-Designed Coach


fulltiming
06-04-2012, 05:28 PM
Below is an article from RV Business from today.

Newell Rolling Out Porsche-Designed Coach

June 4, 2012 by RV Business (http://www.rvbusiness.com/author/rv-business/)


http://www.rvbusiness.com/wp-content/uploads/2012/06/gI_123185_2013-MODEL_Newell-mountain-road.jpg (http://www.rvbusiness.com/wp-content/uploads/2012/06/gI_123185_2013-MODEL_Newell-mountain-road.jpg)Newell Coach partners with Porsche Design



Miami, Okla.-based Newell Coach Corp., a manufacturer of custom luxury motorhomes, announced it has just completed production of its first coach featuring an updated and innovative redesign by legendary Porsche Design GmbH, a subsidiary of Porsche AG. According to a news release, the new coach is now available.


The model features high-intensity-discharge (HID) xenon projector headlights that are supplemented by “string-of-pearl” LED daytime running lights. It also includes a handsome rear-taillight redesign inspired by the “cathedral” taillights of the 1955 and 1956 Packard. Genuine hard-chrome finishes add a jewel-like quality to the new design elements.
This is Newell’s second successful collaboration with Porsche Design. The first resulted in Newell’s “ground-breaking” 2006 model, according to the company.


“The new design is very impressive,” said Newell Coach President and CEO Karl Blade. “Customers are giving us excellent feedback on its sleek, original styling. We’re also very pleased with how the project was handled. Even though it included cutting-edge innovations in materials and other design elements, Porsche completed the entire project without a hitch. We’re very glad to work with Porsche Design and to again see their stunning design contributions added to our coaches.”


Newell has been manufacturing custom coaches since 1967. For more information, visit http://www.NewellCoach.com, e-mail sales at newellcoach.com, or call 1-888-363-9355.