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» » » » » » » » » » » » Newell Coach Takes the Lead
» » » » » » » in Sales of Ultra-Luxury Motorhomes
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«~» Well, I guess the addition of 'Jim Simms' to its 'Sales and Marketing Staff' is
paying-off rapidly and efficiently.
«~» Do you think that 'Jim' justifies a raise in salary and bonuses ?
. . .
"Well, Jim Certainly Looooooooves What I Mean !"
»»»»»»»»» 'NewellClassic.com' ««««««~»»»»»» 'NewellClassic.com' «««««««««
» » » » Here's the Press Release :
With its emphasis on quality, innovation and customization, Newell Coach is the top seller in
luxury motorhomes priced at $1 million and above.
Miami, OK January 1, 2008 -- Newell Coach of Miami, Oklahoma, has become the top-selling
brand in the "ultra-luxury" class of motorhomes—those priced at $1 million and up.
"According to vehicle registration data compiled by Statistical Surveys, our sales are running
about 25 percent ahead of our nearest competitor and over 75 percent ahead of the third-place
brand," says Newell Coach President, Karl Blade.
Blade attributes Newell's success to a number of key factors. "We are the only brand in our
market that uses its own, purpose-built chassis and body rather than converting a passenger
bus shell," he says. "This gives us great flexibility in our coach design and execution. For exam-
ple, our four slide-out models are best sellers. Most of our competitors are limited by their bus
bodies to only two slide-outs."
"Since 2004," Blade continues, "we have introduced several important innovations that have
been embraced by our customers. Our 625-bhp diesel engine provides over 20 percent more
power than the competition. And in 2005, we partnered with Porsche Design to develop new
body styling that has been exceptionally well received. We are also the only coach built in North
American with ZF air suspension on all axles, including an active steering tag axle. This gives our
coaches exceptional maneuverability."
Although Newell has been gaining significant market share over the past four years, becoming
the leading seller of motorhomes in its class comes as a something of a surprise to Blade. "We
have never aspired to the biggest, but we have always focused on being the best," he says.
"Our leadership in sales is an unintended consequence of our unwavering focus on quality
and innovation."
The company marks its 40th anniversary this year.
About Newell Coach
Newell Coach Corporation is a premier designer and manufacturer of custom luxury motorcoa-
ches. Newell motorcoaches feature state-of-the-art design and materials, custom furnishings
and appliances, and 24/7 customer-service support. Based in Miami, Oklahoma, Newell has been
manufacturing custom coaches since 1967. For more information, visit
www.newellcoach.com or
call 1-888-3NEWELL
»»»»»»»»» 'NewellClassic.com' «««««««~»»»»»»» 'NewellClassic.com' «««««««««
«~» 'BRAVO AGAIN' to 'Newell Coach Corporation,' to it's president Karl Blade, Jim and Workforce.
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May God Bless
KC ~ 105a
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Source : Newell Coach Press Release